I don't know if NBA teams really put as much stock into height, weight, reach, and other measurements but I think they are waaaay overhyped. Everyone was saying how important it was for Kemba to measure over 6 foot. Why? Ty Lawson's size was questioned and he's doing pretty good. People were wondering about Tristan Thompson and Enes Kanters' height. How are Big Baby and Dejuan Blair doing? Pretty solid contributors. Along with Big Baby, he's a straight soft body, but gets it done. Trey Thompkins and Jordan Williams have higher body fat % but they both do specific things well (Williams rebounding, Thompkins offensively).
I'm NOT comparing these guys and their style of play, I'm just saying height has not held them back from being NBA players.Greg Smith has monsterous hands, which is neat, but he is very very raw offensively. Vucevic stock "could possibly be rising" (according to an article on this site) b/c he measured the tallest at the combine? Give me a break, these guys will make it in the league on their skill set, ability to grasp the game, and how they grow from year to year, not because their standing reach is way bigger than their height or because they gained a few inches while wearing shoes...
And for those reasons is why many gm's suck. If you watch basketball you can see who can play,how they play, and what they are lacking. Basketball is a game of skill. Running and jumping helps,but many players have dominated with limited physical ability.
I agree with boxn1, physical limitation don't matter (they do help though).
If you want an example search up Kirk Penney, he used play in the NBA but is now in the australian NBL, he easly dominates the league without 360-dunks or outrageous blocks, he just does his thing behind the arc.
Kirk Penney might be a good example of why people care about measurements and physical limitations. If you watch his highlights, it looks like he can really play. But he has been cut and cut quickly by a bunch of NBA teams now. They must have made the determination that NBA players will just dominate him too much because of his lack of speed.
People care about measurements because a) they have an impact on how the player plays, b) how they translate their game from college to the pros, and c) is just more information on people that teams will pay millions of dollars, and they want to be thorough. Very few act like theyre everything, and there may be an over-emphasis on said measurements. But height helps. Explosiveness helps.
How many stars today are limited athletically and undersized? Lebron, Wade, Rose, Durant, Westbrook, Amar'e, Griffin, Kobe, Rondo, Bosh, Anthony...Nowitzki is a 7'0 2 guard. Dwight? The closest players are Nash (whos 6'3) and Chris Paul (whos still super quick)...
mkadoza, you are naming stars. Stars aren't the only guys drafted. Every guy on your team wont be a physical freak,or fit into the cookie cutter position. J.J. Barrea,Jason Terry,Carl Landry,Kevin Love,Monta Ellis. Measurements and explosiveness means very lil if you don't have basketball skills.