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The Heartbeats by Lady Gaga, which are a style of the Monster beats by Dr. Dre headphone line, certainly add much advanced technology and fashionable appurtenance that the headphone industry generally lacks. Most of the run-of-the-mill headphones are just that: run-of-the-mill. With traditional aftermarket 'phones, you could be neither wearing the most expensive, high performance headphones on the planet, and nobody would know nor care. But the Monster headphones do just what Lady Gaga headphones can do, make a style statement and pop out. Actually, they tend to "pop out" in more than one way, but I'll come back to that. The Heartbeats catch one's eyes: on the street, in the office, in a subway, and that's saying something for a pair of headphones.